The hottest new forces to build cars have advanced

2022-08-14
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New forces of car making have entered Hainan: policies have heated up the unique new energy vehicle market

Hainan is the only province and region in China that has clearly proposed to achieve all new energy by 2030, at the same pace as some European and American countries, which will play a good role in driving the new energy vehicle market

in January, Hainan is as warm as spring, and the humid sea breeze hits on the face, which is tantalizing. The spring breeze of new energy vehicles has also blown to Hainan

as the first province in China to announce a ban on the sale of fuel vehicles and plan to use new energy vehicles throughout the island by 2030, Hainan is also targeted by new energy vehicle enterprises

although the number of new energy vehicles in Hainan Province is not high at present, even in 2018, when the market is growing rapidly, the performance of new energy vehicles in Hainan Province is flat, but based on the good policy environment and natural environment, many automobile manufacturers have accelerated their layout in Hainan

the 21st Century Business Herald learned that new car makers such as Weilai, Weima and Xiaopeng have opened stores in Hainan or have clear plans to open stores, while traditional automakers such as Geely and BYD are also upgrading their stores and displaying their products

at present, Hainan Province is generally positive and negative, and has issued a number of policies such as purchase and travel restrictions to vigorously promote the development of the new energy vehicle market. However, many industry insiders said that in encouraging new energy vehicles, Hainan's current supporting facilities and policy system still have defects, such as insufficient construction of charging piles, restrictions on the purchase of vehicles by people from other provinces, etc

the "ambition" of Hainan Province to promote new energy vehicles is even too radical in the eyes of other people in the industry. "Realizing the use of new energy vehicles in the whole island by 2030" means not only banning the sale of fuel vehicles, but also replacing all existing fuel vehicles with new energy vehicles, which must pay a high price

new forces of car making enter

Hainan is welcoming a number of young new forces of car making. At the 2019 (first) Haikou international new energy vehicle exhibition, which opened on January 10, the 21st Century Business Herald learned that Weilai, Weima and Xiaopeng have made a relatively clear layout in Hainan

kongfanpin, regional general manager of Weilai Hainan Province, told the 21st Century Business Herald that in August 2018, with the delivery of the first car, Weilai team officially entered the Hainan market. On New Year's day this year, the first experience store of Weilai center in Haikou has opened

in addition, Weilai is also gradually improving its charging network in Hainan. According to reports, Weilai plans to deploy replacement power stations and fast charging piles in Haikou, Sanya and the upper part of the expressway. In mid January, in addition to a number of mobile charging vehicles, the two replacement power stations have been available for external use. With the rapid development of new energy vehicles, Kong Fan said that it is expected to complete the construction of a mature charging and replacing network in the first quarter of 2019

Weima, another new car making force, is also unwilling to lag behind, accelerating its layout in Hainan. A partner of Weima Zhixing told 21st Century Business Herald that the location of the store he is responsible for has been completed in August 2018. At present, the decoration and acceptance of the store have been completed, and he is waiting for the exhibition car to arrive at the store, which will be officially opened soon

although the store has not officially opened, he has already had the first batch of customers in Hainan, and the delivery of new cars is scheduled to be completed before January 31. It is worth mentioning that Weima has also reached cooperation with the Hainan provincial government. The two sides will launch new energy vehicle tourism leasing business for self drive tours of tourists inside and outside the island, and plan to launch about 2000 new energy vehicles in the province within three years

in addition to Weilai and Weima, Xiaopeng automobile has also formulated a store opening plan in Hainan: by the end of 2019, it will build sales stores in Haikou, as well as comprehensive stores including sales services, financial services and self operated store delivery services

in fact, not only is it a new force in car making, but traditional automobile manufacturers also see opportunities in the Hainan market. A dealer of Geely Automobile told the 21st Century Business Herald that Geely is adjusting its layout in Haikou market and giving more resources to the sales of new energy vehicles

it is understood that Geely currently has three 4S stores in Haikou, but a 4S store that only sells new energy vehicles will open before the year, which has been completed and is being renovated. For the other three stores, Geely will also require dealers to "transform" and open independent exhibition halls for new energy vehicles in the stores

the unique island market

new forces of car making have poured into Hainan, not only because of their own development stage, but also because of Hainan's natural environment and industrial policies

Kong fanpin told the 21st Century Business Herald that Hainan has good climatic conditions, which can keep the battery activity at a high level; It is relatively independent in space, and the roundabout is hundreds of kilometers away, which is feasible to use new energy vehicles on a large scale; In addition, in terms of overall policy and direction, new energy vehicles also match Hainan very well

in 2018, the central government deployed to build a pilot free trade zone and a free trade port with Chinese characteristics throughout Hainan Island. Industry insiders believe that the good news and policy inclination of new energy vehicles will bring huge market potential for sustainable development

the above partners of Weima Zhixing also told the 21st Century Business Herald that Hainan is the only province and region in China that clearly proposes to realize all new energy by 2030, and the pace is consistent with that of some European and American countries, which will play a good role in driving the new energy vehicle market

Zeng Zhiling, general manager of Elsie automotive market consulting (Shanghai) Co., Ltd., also believes that Hainan is a closed island with less interference from the implementation of new energy. At the same time, the area of the island is controllable, which is conducive to the planning and layout of charging piles. It is completely possible to realize full electrification by 2030

however, the automobile market in Hainan is not large. Data show that Hainan has only a sales scale of more than 100000 vehicles a year. In the first 11 months of 2018, the number of vehicle insurance in the province was about 110000. The new energy vehicle market is smaller. A reference data is that the new energy vehicle indicators issued last month were only 368 per month

on August 1, 2018, Hainan Province began to implement the "purchase restriction" policy. Under the guidance of "scientific and reasonable control of the number of passenger cars", it is stipulated that the incremental indicators of new energy passenger cars are obtained by queuing, and other incremental indicators of passenger cars are obtained by lottery or bidding

in terms of incremental index application, the policy obviously tends to new energy vehicles, which is also regarded as an important supporting policy for Hainan to support the development of new energy vehicles. However, in the actual implementation process, many dealers told the 21st Century Business Herald that this has limited pulling effect on the new energy vehicle market

a BYD Auto Dealer in Haikou told the 21st Century Business Herald that the impact of "purchase restriction" is not too great. From the results of incremental indicator allocation, the indicators given by new energy vehicles every month are often inexhaustible

according to statistics, from August 1, 2018 to December 26, 2018, the "winning rate" of the increment index of ordinary passenger cars issued by Hainan Province is about 80%, while the utilization rate of the planned configuration index of new energy passenger cars is only 82%, which intuitively shows the cautious and wait-and-see attitude of consumers towards new energy vehicles

the above BYD dealers told the 21st Century Business Herald that last year, in the stores he was responsible for, the annual sales of new energy vehicles increased by about 60%, but consumers' willingness to buy new energy vehicles increased, more because Hainan had previously said that it would implement the national six emission standards in advance. "Many people are worried that the value of cars in the Fifth National Congress will soon depreciate."

it should be noted that, like many other regions in China that plan to implement the national six standard in advance in October 2013, Hainan will also postpone the implementation of the national six standard to July 1, 2019 due to immature industrial and market conditions

supporting policies need to be improved

in the view of insiders, there is still a lot of room for improvement in supporting policies and infrastructure construction in order to develop new energy vehicles in Hainan

many car salesmen told the 21st Century Business Herald that the purchase restriction policy not only restricts the sales of traditional fuel vehicles, but also restricts the sales of new energy vehicles. Without affecting the implementation of the policy, if we can adopt a differentiated approach to new energy vehicles, it will be more conducive to the development of new energy vehicles in Hainan

on the whole, in addition to the way of applying for indicators, Hainan's purchase restriction policy does not make a clear distinction between traditional fuel vehicles and new energy vehicles, but in the view of the industry, new energy vehicles are in line with Hainan's long-term plan and should be treated differently

on the one hand, under the guidance of controlling the total amount, Hainan has increased the requirements for applying for incremental indicators. For people with foreign registered residence, whether buying traditional cars or new energy vehicles, they need to hold a residence permit and pay social security for 48 months or 24 consecutive months

Kong fanpin pointed out: "there are many people who have settled in Hainan for a long time, but their household registration is not here, and their social security has not been paid for two years. Are there some ways that these consumers can also buy new energy vehicles?"

on the other hand, after the implementation of the purchase restriction policy, in addition to the obstacles for people with foreign registered residence to buy cars, it is also very difficult for local residents to buy a second car. The above BYD dealer told the 21st Century Business Herald, "we also have a headache. If this policy is liberalized, it would be good. For example, I have a fuel car, and I want to buy another new energy car. Isn't it good? This is also to vigorously promote new energy, but the investment scope under the current policy is not very convenient."

in addition, the lack of charging piles and unreasonable distribution of charging stations are also restricting the development of new energy vehicles in Hainan. The above partner of Weima Zhixing said that in the process of their business, some community properties do not even support the installation of charging piles, and they prevaricate for various reasons. He believes that it is also very important to effectively promote the construction of new energy vehicle infrastructure

judging from the current development of Hainan Province, the pressure to vigorously promote new energy vehicles is not small. In fact, Hainan has previously promoted new energy vehicles in the field of taxis, but the utilization rate of the first batch of electric vehicles put into operation is less than 40% due to Limited mileage and insufficient charging facilities

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